The Pottery and Flower Road in Vĩnh Long province, recently inaugurated, holds the record as the longest pottery and flower road in Vietnam. This intricate project celebrates the province’s renowned red pottery craft, offering a vibrant cultural and tourist attraction.
Location and Scale
Located along the intersection of Phạm Hùng and Võ Văn Kiệt streets, this road spans 700 meters in length and over 9 meters in width. Featuring over 2,000 red pottery products from local kilns, it creates a lively scene combined with colorful flowers, forming a visually striking space.
Cost and Origin
With a total investment of approximately 6.8 billion VND, this project was funded through socialization efforts, showcasing the collaboration between the community and local government in preserving and promoting traditional cultural values.
Design and Significance
Each section of the Pottery and Flower Road is meticulously arranged, conveying unique messages reflecting the beauty of Vĩnh Long’s culture and history. Noteworthy elements include miniature models of traditional kilns, the Thầy Cai Canal, and a dragon-shaped flower sculpture, all contributing to a space rich in artistry and tradition.
Inauguration and Record
The road was officially inaugurated on February 2, 2024, during the celebration of Lunar New Year Giáp Thìn. It received the record for the “Longest Red Pottery and Flower Road in Vietnam,” acknowledging the creativity and efforts of the Vĩnh Long community and authorities.
Tourism Potential
This road is designed not only for the Tet festival but also as a long-term tourist attraction, promoting the local culture and traditions. Nguyễn Thị Quyên Thanh, Vice Chairman of the Vĩnh Long People’s Committee, emphasized the project as a testament to the creativity and craftsmanship of Vĩnh Long’s people, with the aim of making the “Kingdom of Red Pottery” a well-known tourist destination.
Unique Highlights
- Pottery Kiln Model: Depicts traditional kilns, symbolizing the century-old pottery craft in Vĩnh Long.
- Thầy Cai Canal: Represents a famous local landmark, showcasing the harmony between people, nature, and local culture.
- Dragon Flower Sculpture: A symbol of luck and prosperity, adding a captivating highlight to the road.
Future and Development
The Pottery and Flower Road promises to become a venue for cultural events, festivals, and community activities, contributing to local economic and tourism development. This project not only brings pride to the people of Vĩnh Long but also attracts domestic and international tourists.
Integration of Hiệp Lợi IV Pottery
An integral part of Vĩnh Long’s rich pottery tradition is Hiệp Lợi IV, a prominent local enterprise. With over 20 years of experience, Hiệp Lợi IV specializes in garden artistic pottery, providing a wide variety of designs, including personalized pots and sculptures. The enterprise has grown from its initial brick manufacturing roots to become a key player in the global pottery market. Located on an expansive 20,000 square meter site, Hiệp Lợi IV has significantly contributed to raising the profile of Vĩnh Long pottery on the international stage.
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Conclusion
The Pottery and Flower Road in Vĩnh Long is a unique project blending art and traditional culture. It stands as a new symbol of the province, celebrating the pride of the red pottery craft while highlighting cultural and economic values for the region. This landmark is set to become an appealing destination, offering rich and meaningful experiences for visitors. Hiệp Lợi IV Pottery’s participation and contribution to this project underscore the dynamic synergy between local enterprises and cultural initiatives, enhancing the overall appeal and sustainability of Vĩnh Long’s pottery heritage.
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